A Beginners Guide to Words That Win: Copywriting Secrets from Pulitzer Prize Winners

Learn how to use techniques from famous authors' to craft amazing copy for your clients.

When I started copywriting in 2010, I had no idea what I was doing. I knew how to sell a physical product to a customer or business, but I couldn't put it into written words. I have a certificate in p2p and b2b sales, but copywriting was like a foreign language to me.

So I started reading. I read so much that I almost went cross-eyed. I read books on copywriting, marketing, and storytelling. I read articles, blog posts, and case studies. I even read novels and short stories.

Through my reading, I learned an enormous amount about storytelling. I learned how to craft a captivating narrative, how to create suspense, and how to evoke emotion. I also learned how to use words that sell.

It took me almost two years to master these techniques, but it was worth it. My copywriting skills improved dramatically, and I was able to start landing high-paying clients.

In this book, I share the techniques I learned from my years of research and practice. I show you how to use storytelling to craft copy that sells. You'll learn how to create a compelling narrative, how to use language that resonates with your audience, and how to write copy that converts.

Whether you're a beginner or a seasoned copywriter, this book will give you the tools you need to write unique copy that sells.